Godsmack has released a music video for the song “Bulletproof.”
The satirical clip was filmed on February 7th at a studio in Los Angeles, and documents the band’s quest to actually make a new video. it features cameos from country singer Billy Ray Cyrus and former Skid Row frontman Sebastian Bach, in addition to TV personality Chris Jacobs from Overhaulin’.
In the video, Godsmack’s manager — played by their actual manager, Paul Geary — suggests that it’s time for the band to expand its fan base by working with clueless new video directors, played by Bach and Cyrus. After being pitched a host of awful ideas, Sully Erna decides to hire his cousin, Salvatore Pasquale from Sicily, Italy. Everything goes wrong at the shoot, climaxing with the set catching fire and the video files being destroyed.
“Bulletproof” is taken from Godsmack’s seventh studio album, When Legends Rise, which arrives on April 27th. The new disc follows up 2014’s 1000 Horsepower and is the band’s first release through BMG after splitting with its longtime home, Republic/Universal.